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• EPIC RAP BATTLES OF HISTORY ARTISTS VS TMNT SERIES

It was a product of its time and its medium, and much of the lyricism present in each episode is utlimately pretty clever. What was so special about “ERB?” Why was it so successful, and why do I personally look back on it so fondly? “ERB” was one of the first shows to truly optimize itself for consumption on the Internet. Many of the most popular episodes have well over 100 million views each, and 11 of the singles released by the show are certified Gold by the Recording Industry Association of America. But, at its height, the show deeply resonated with a large swath of people. It may seem that the formulaic and gimmicky premise of the show has a high risk of growing stale, and eventually, it did. That formula has guided the channel through six seasons over the span of 12 years. Bill O'Reilly,” which established the formula of pitting together two figures, either from history or pop culture, against one another in a rap battle.

EPIC RAP BATTLES OF HISTORY ARTISTS VS TMNT SERIES

The web series got its start in September 2010 with “ John Lennon vs. I guarantee if you play the beat for “ Steve Jobs vs Bill Gates” within earshot of any of us we’ll resist the urge to complete Jobs’ opening line “Now lemme step right in I got things to invent…” But I never expected that “ERB” would stick with me for so long.

One thing that unites almost everyone I know is that we all had an “ERB” phase. I know that the paragraph above is not universal for everyone my age, but it sure does feel like it. By this point, the sounds of the birds chirping outside your window have ingrained themselves into the beats of the songs you’ve spent all night memorizing. Before you know it, several hours have passed and you’ve gone through the entire channel’s catalog. Chuck Norris” and says it’s part of a series called “ Epic Rap Battles of History” (ERB).

Someone presses play on a video titled “ Abe Lincoln vs. It’s late at night, and all of you are crowded around your friend’s dad’s work computer, taking turns showing each other YouTube videos. You’re at your friend’s house for a sleepover.